الوصف
Genre: Business & Economics / E-Commerce / Global Trade & Entrepreneurship
Short Synopsis: Written by former Alibaba executive Porter Erisman, this book explores the massive global e-commerce boom beyond Silicon Valley and China. It looks at how innovative startups and tech giants are transforming retail across emerging markets—such as Southeast Asia, Latin America, India, and Africa—and how the internet is reshaping the future of global business.
Who Would Read It: Entrepreneurs, e-commerce professionals, business students, startup founders, and anyone interested in international business trends, digital marketing, and global economic growth.